For Chocoliciousz, a cake is less about baking, more about the love that gets poured into it. A cake, therefore, becomes an expression of love that a person feels towards a loved one - a memory, a word, a place, an object.

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As a baker, we at Chocoliciousz find it intensely satisfying to capture that essence and for us, the ultimate reward is when our customers face light upon seeing the cake. From creating rough sketches to the flavors palate to measuring, sifting, whisking, waiting impatiently as the dough rises, to decorating it with the right elements based on the brief, to cutting out letters or writing them, the entire process feels dream-like, and the workspace being saturated with the smell of butter and flour, chocolate and all things nice, only adds to the magical experience.

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So next time, you order cakes, cupcakes, and desserts from us, the only thing you should know is that the key ingredient we always use is love and we pride ourselves on that. Chocoliciousz.

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Crafted with love, always!

Urvi Parekh